A Bermudian with international marketing and brand experience, I know the Bermuda marketplace thoroughly and utilise best practices with a local understanding. Throughout my career, I've built strong relationships with an extensive network of vendors, service providers and partners. I stay on top of marketing and social media trends both locally and internationally, combining innovation with experience and professionalism for my clients, based on their business goals.
About Me
BERMUDA | 441 537 4614 | erica@emartinbd.com
Adaptable marketing and communications professional offering expert insights into creating promotional strategies that capture emerging market trends.
Specializing in digital and content marketing, PR and communications, customer relationship management, direct marketing, social media, and developing and implementing cohesive, multi-channel strategies based on business goals. Experienced in developing presentations, technical writing, website development plus understanding analytics and SEO.
With over 15 years experience, I have developed an extensive network of innovative and professional service providers, business partners and vendors. I have a strong background in the insurance and financial services industry as well as working with a range of retail businesses and health practitioners to meet business objectives.
Knowledge of LEAN Methodology, Bermuda AML and ATF compliance certification, and Certified Privacy Officer - Bermuda's PIPA data privacy legislation.
Marketing & Communications
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Marketing Strategy & Execution
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Social Media
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Website Development & Managment
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Content Development
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Direct Marketing
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Communications
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Public Relations
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Advertising - online | print | radio
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Collateral Development
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Corporate Branding
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Event Management