Erica Martin

Marketing & Communications Professional

PIPA Privacy Officer

A Bermudian with international marketing and brand experience, I know the Bermuda marketplace thoroughly and utilise best practices with a local understanding. Throughout my career, I've built strong relationships with an extensive network of vendors, service providers and industry partners. I stay on top of marketing and social media trends both locally and internationally, combining innovation with experience and professionalism based on their business objectives.

About Me

BERMUDA | 441 537 4614 | erica@emartinbd.com

Skilled marketing and communications professional with 20+ years of proven success elevating brands, strengthening stakeholder trust and driving employee engagement. Expert at corporate marketing strategies, content creation, PR and media relations. A versatile advisor known for delivering solutions that connect vision to execution, with extensive knowledge of marketing trends, best practices, and the Bermuda marketplace.

Specialist in digital and content marketing, PR and communications, customer relationship management, direct marketing, social media, and developing and implementing cohesive, multi-channel campaigns, managing budgets, presenting to stakeholders and reporting on ROI.

I have worked in hospitality, retail, business services and banking as well as working with Government, insurance organisations, not-for-profits and health practitioners. I am adaptable, professional and organised, with strong writing, critical thinking and technical skills.

Knowledge of AI technology, LEAN Methodology, Bermuda AML and ATF compliance, and Certified Privacy Officer - Bermuda's Personal Information Protection Act (PIPA).

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